Lois Creamer (@loiscreamer on twitter) sits down with Craig immediately after her presentation “Book More Business” and talks being a speaker. More like the business of being a speaker. Craig weasels information for himself under the guise of podcasting, getting Lois to talk position statements, leveraging testimonials, understanding who your target market is, their different perspectives on Toastmasters and why Craig dislikes Purple Cows.

Lois Creamer can help speakers build their business at http://www.bookmorebusiness.com

Texas Radio Hall of Famer Dayna Steele joins Craig to talk branding. Having a Hall of Famer on the podcast certainly made Craig intimidated but thankfully Dayna is the most accessible person you could meet. She discusses her Radio DJ background, some rock star tales and how branding is everywhere, even if you try to run from it. WARNING: Reality Check is not responsible from any injury caused be all the name dropping Craig and Dayna do.

Dayna Steele can be found at http://www.DaynaSteele.com .

David Newman of Do It! Marketing joins Craig to discuss marketing for dummies. The dummy in particular? Well, let's say Craig isn't taking the world by storm with his own marketing. They talk about different options, finding your comfort zone and why the show is called "Reality Check WITH Craig Price."